People prefer retweets, replies, and embeds a lot more than they care about likes. Likes are, for many people, not very valuable. However, I'm here to tell you that you can get more followers just by liking tweets. It's probably more effective than you would believe, but it's also tricky to pull off properly.
Whether or not you can see Instagram likes, they're still an important engagement signal for the Instagram algorithm. Likes can help your posts get seen — here's how to get more of them. Likes are just one of Instagram's many metrics that can be used to measure your success.
Although it takes more time to leave a thoughtful comment on a photo, your comment is more likely to result in a new follower if its personal. Comments like “Cool!” or “Nice pic!” or “insert emoji face here” are a dime a dozen and won't leave an impression, i.e. inspire a person to check out your account.
5–10% is great and it means that you have highly engaging content (for 1k it's 50–100 likes). 1–5% is still okay. That means that you have engaging content and is fine for any profiles above 10k followers (for 1k it's 10–50 likes). Less than 1% is just bad, for any profile (for 1k it's less than 10 likes).
Anyone who has liked your page can choose to unfollow you but will remain “liking” the page. In other words, your page will still register the like, but the account will not see the content that your business posts in their feed. As one source puts it, “Likes are good but followers are better.
Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.
In general, you want your fan base to grow over time and you want those people to continue to follow you. If the gap between the numbers is growing, you're losing people and that's not good in any scenario.
Instagram doesn't pay for 1,000 likes or any amount of likes. However, assuming you have 1,000 followers and manage to find a sponsor, you can potentially make around $100 per post with an audience of that size.
New users often get stuck with about 100 to 300 followers, most of whom are their friends and family members. But you should first aim for 1,000 followers to get your account off the ground.
Average number of Instagram followers
Globally, more than 26.43% of Instagram followers have less than 1,000 followers. The largest segment are users that have between 1,000 - 10,000 followers with 49.94% and together the two segments make up the majority of Instagram users with 76.37%.
In plain terms, Instagram uses what people like to recommend more of the same content. This process means that if you want your content to go viral or are marketing content for someone else, you must get those likes up. Users will only engage with content that affects them on an emotional level.
Live and breathe the '5 likes, comment and follow' rule
The idea's pretty simple: find an account that you'd be proud to count as a follower – and, ideally, an account you'd want to follow – and like at least five of their posts. Drop a comment on your favorite post, then give them a follow.
If you like your own post, you will likely get many many more views. But instead of being worried about whether people will think you are weird or whether you feel weird doing it. Do it, trust me. Let me give you an example of the traction you can get by liking your own post.
Instagram posts get an average of 1,261 likes
For most of us, a highly successful Instagram post can hit triple figures, and we'll be happy with that. 1,200 likes is out of the question! Now remember, that's the average. and massive Instagram celebrities are bound to drag the average up.
An influencer with 1 million followers is considered a mega-influencer, and the earning potential per sponsored post ranges from $5,000 to $25,000 or even more. According to Hopper HQ's Instagram Rich List, most influencers with over a million followers charge between $10,000 and $15,000 per sponsored post.
Growth is always a good indicator of a successful, thriving account and once you have 1,000 followers, a lot of monetization opens up for you. All in all, as long as you are seeing great engagement and creating quality content, you are on the right track to making money on Instagram.
There are a few factors to consider when it comes to the cost of 100k followers on an Instagram page. The first is the number of followers you have. The average cost per follower is between $0.10 and $0.30, so if you have 100,000 followers, you can expect to pay anywhere from $10,000 to $30,000.
The good news is, there's no strict minimum. Many Instagram influencers get paid with less than 10,000 followers. Seven influencers Insider previously interviewed, all with under that amount, said they got made money from brands to post to their small audiences.
However, there are significant differences in income among accounts, notably depending on the number of followers. Micro-influencers (between 1,000 and 10,000 followers) make an average US$1,420 (Rs 1.5 lac approx.) per month. Mega-influencers (more than one million followers) make US$15,356 (Rs 11.4 lac approx.)
Most micro-influencers who have 5-10k followers make an average of ₹6,531 per post. Creators with 50,000 to 80,000 followers usually charge around ₹14,843 per post and as you move higher up the ladder creators with 250,000 to 500,000 followers charge around ₹49,725 per post.
For starters, anyone with more than 1,000 followers (and who isn't following nearly as many people) will most likely be classified as “universally attractive.” Anyone with more than 10,000 followers will most likely take themselves (or their online presence) too seriously and probably knows all too well how attractive ...
Follower count
It depends. Many believe that follower count is the only factor brands look at when paying you on Instagram. However, that is not true. They also look at your niche, the quality of your posts, reputation, and follower engagement, because these factors influence their product awareness and sales.
We recommend posting at least once daily — whether a carousel, a Reel, or a Story. Head of Instagram, Adam Mosseri, recommends posting two feed posts per week and two stories per day.