Purple conditioner is designed to tone and correct brassy hues in blonde hair, while also strengthening the strands. Purple is complementary to yellow, meaning it's on opposite ends of the color wheel and can counteract visual shades of yellow and warm tones.
Purple conditioner is in the toners category as it releases pigment to alter hair tone. Brass may be neutralized by its pigments. Toners also include hair glosses, which increase shine and fortify shafts, and demi-permanent hair dyes, which update hair color or improve your original shade.
When you get your hair professionally colored at the salon, hairstylists often tone hair to neutralize brassy yellow and orange tones on bleached hair. Purple shampoo is a great at-home solution for toning hair and preventing brassiness.
The purple-tinted conditioner is for all shades of color-treated blonde, highlighted and lightened hair. By further strengthening strands and brightening hair color, it enhances the effects of both Strength Cure Blonde Shampoo and Miracle Filler Treatment.
If you have naturally white or grey hair, purple shampoo can be used in the same way as with bleached hair to remove yellow tones and revive vibrant color. It can also be used on red hair to counteract brassy tones for color that stays fresh week after week.
Simply put, whichever colors sit opposite one another on this wheel can cancel each other out. For example, blue neutralizes orange, green balances red, and purple tones down yellow hues. That means, in order to target yellow, you need a touch of violet in your formula.
Let the shampoo sit for two to five minutes depending on how brassy your hair is and how ashy you like your color, then rinse thoroughly. The difference between two minutes and four minutes with purple shampoo is a big one so keep an eye out. It may be helpful to set a timer so you don't go over.
The conditioner, also being pigmented, can help tone your blonde a bit more after your shampoo sesh. And for some that makes it a must do. Now if you're limited to only one product due to a tight budget I'd put my money on the shampoo. It should produce superior results.
The recommended time to leave the purple conditioner on dry hair is typically 5-15 minutes, depending on the desired results.
DON'T use purple shampoo on very dry hair
It's important to get the hair into a healthy condition before drenching it in purple shampoo to make it less porous.
If you are not looking to lighten you can use blue based ash blonde colors. Blue based colors and toners are good at killing yellow and they should be your first choice in such situations. Use Ugly Duckling's blue based ash blonde colors (anything ending in "1b"). Blue cancels out yellow on the color wheel.
Redken Redken Color Extend Blondage Shampoo
The intense deep purple colour is a result of the high concentration of violet pigments, which aim to help eliminate any yellowness in just five minutes. It looks after your hair health too, with wheat proteins, amino acids and glycerin boosting moisture and hair strength.
Zoe's answer: Leaving purple shampoo in your hair for longer than the recommended time is not always a good idea. The longer you leave it, the more pigments will be deposited on your hair and they could even stain it permanently.
A restoring formula that neutralises yellow or brassy tones to enhance the vibrancy and colour longevity of blonde, lightened or highlighted hair. Enriched with the super hydrating and restoring benefits of Keratin, Betaine, Vitamin E, Pro-Vitamin B5, to leave hair stronger and soft to touch.
Purple shampoo and conditioner are a dream duo for blonde, gray, silver and lightened locks. With proper use, they banish brassiness, enhance shine and keep hair looking vibrant and oh-so-fresh.
Now you pretty much use like you would any other conditioner. So don't over think this. Those that tried applying to dry hair found it was harder to distribute thoroughly. They usually ended up adding some water which is why this may be best to start on damp hair.
Keep in mind that purple shampoo does not replace your regular shampoo and should only be used once or twice a week. Doss warns that there is such a thing as too much purple.
Things You Should Know
Let the shampoo sit on your hair for 2-3 minutes if you're a natural blonde or 15 minutes for brassy color-treated hair. For gray or platinum hair, wait 30 minutes. Rinse out the shampoo thoroughly with cool water and follow with your favorite conditioner.
Unlike permanent, demi or semi-permanent dyes, the purple pigment you find in a shampoo or conditioner is temporary color.
Why purple shampoo is bad for your hair? Did you know that most purple shampoos can make your hair too dry? It's designed to remove brassiness from your hair, but if used incorrectly they can leave a buildup on your strands that makes them brittle and dull.
As previously mentioned, you can use a purple conditioner in conjunction with the matching shampoo or after your regular shampoo. It is not supposed to be used every time you wash your hair. To prevent developing a bluish tinge, limit the use of a purple conditioner to about once a week.
You may have thought purple-colored products were only reserved for your friends with silver and blonde tresses, but we're here to tell you that purple shampoo, conditioners and masks can also be helpful at neutralizing unwanted tones in some brown hair and black tresses too.
If your hair is actually orangey, it needs to either be colored professionally, or lifted out with lightener. Yellow hair can be helped with purple shampoo, by sometimes even that isn't enough. Hard water and other outside elements cause build up on the hair that also needs to be lifted out.
Purple Shampoo
If your hair is on the yellowish, orange end of the spectrum, purple shampoo will fix it. Like blue shampoo, purple shampoo is another at-home option with color pigments that's formulated to neutralize brassy yellow and orange tones in color-treated hair.
Purple shampoos contain a purple pigment that neutralizes yellow and brassy tones on lighter hair. The primary reason it has a purple color is that, on the color wheel, it is the direct opposite color of yellow. This means that purple and yellow colors will always cancel each other out.