YouTube's main source of revenue is advertising. Additionally, we earn money from our monthly subscription businesses such as YouTube Premium and YouTube Music. We've also developed tools to help eligible creators earn money in a variety of other ways, such as Super Chat, channel memberships and merchandise.
To start earning money directly through YouTube, you must have a least 1,000 subscribers and 4,000 watch hours in the past year. Once you reach that, you can apply to YouTube's Partner Program and monetize your channel.
Using Forbes's estimated pay rate of $5 per 1,000 views, a YouTube video with 1,000,000 views can make upward of $5,000, which makes being a modern-day influencer a pretty lucrative job!
Based on average industry standards, your video will need around half a million views to earn $1,000 in AdSense money. That works out to be about $2 per 1,000 views (CPM). Of course, there is no magic CPM number. It differs based on countries, type of ads, and your channel's performance.
YouTube, like most other Google properties, earns the bulk of its revenue through advertisements. YouTube is able to embed targeted advertising directly into the video clips that its users watch, as well as promote featured content. In the first nine months of 2021, YouTube generated $20.21 billion from advertising.
So for a major-label song on YouTube that generates 1 billion views across all videos that use it, the label and artist would generate closer to $2.1 million.
YouTube has an estimated gross profit margin of ~38% which is signficantly lower than competitor Meta (Facebook, Instagram) with ~80%. This is attributable to YouTube's revenue sharing model paying a significant proportion of ad revenues to content creators.
Overlay ads (small ads at the bottom of a video) - you only get paid if a viewer clicks on the ad to expand it. Skippable video ads (ads at the start of a video that a viewer can skip after five seconds) - you get paid if a viewer watches the whole ad (or at least 30 seconds if it's longer).
How Much Do YouTubers Make With 100K Subscribers? You don't need 1 million subscribers to be successful on YouTube. Creators with 100,000 subscribers can still make decent money. Using the same rates as above, a YouTuber with 100,000 subscribers and 2 new videos each week can make $600 to $1,000.
YouTubers are paid out monthly and either receive a check by mail or direct deposit. To start earning money from YouTube, creators must have at least 1,000 subscribers and 4,000 watch hours in the past year. Once they reach that threshold, they can apply for YouTube's Partner Program.
Google pays out 68% of their AdSense revenue, so for every $100 an advertiser pays, Google pays $68 to the publisher. The actual rates an advertiser pays varies, usually between $0.10 to $0.30 per view, but averages out at $0.18 per view. On Average, the YouTube channel can receive $18 per 1,000 ad views.
You can expect to make up to $6 per 1,000 views. This means that your estimated earnings would be $1,200 to $6,000 for every million views on the videos you post.
For example, if your RPM is $5 and you get 100,000 views per month, you can earn $500 per month. So, while you'll need to have a minimum number of subscribers to get into YouTube's program so that you can start earning money, it's actually the number of views that will impact your earning potential.
Or, do you make enough money to quit your job and make YouTube a full-time career? A channel with 10,000 subscribers on YouTube can make a wide range of income. Some channels earn $1 per 1,000 monetized views, whereas others earn $7 per 1,000 monetized views.
The average YouTuber with 1 million subscribers typically makes roughly $60,000 a year. If you're considering becoming a YouTuber as an easy way to earn some cash, first you should check out these options first. Who is the highest paid YouTuber?
YouTubers can earn their money a number of ways, from sponsorships to selling merchandise. But revenue from Google ads is a big chunk of many YouTube stars' incomes. Social-media creators who are part of the YouTube Partner Program can earn money off their videos with Google-placed ads.
Moderately Successful: How much do YouTubers make with around 50k subscribers? If you have around 50k subscribers who watch most of your videos regularly, with around 35,000 views per day and a 25% engagement rate, you can make approximately $800 to $1,400 per month.
Creators will earn 45 percent of the money generated from ads that run between Shorts videos. YouTube is expanding its YouTube Shorts business. Starting in early 2023, Shorts creators who reach 10 million shorts views over 90 days can apply to earn money through YouTube's Partner Program.
YouTube can only pay out royalties if a video has been claimed by an advertisement (monetized). If it hasn't been monetized before, there are simply no retroactive royalties to share.
YouTube doesn't pay for the number of likes on a video. However, the likes convince the YouTube algorithm to push a channel forward. The average rate of the CPM is the average rate for 1000 ad views.
All YPP creators should submit tax info to Google regardless of whether they earn revenue from viewers in the US. In case you earn revenue from viewers in the US in the future, submitting your US tax info will help determine the correct withholding rate for you.
In 2021, it was estimated that YouTube Mr. Beast (Jimmy Donaldson) ranked first as the top-earning YouTuber worldwide with earnings of approximately 54 million U.S. dollars. Jake Paul ranked second, with an estimate of 45 million U.S. dollars earned during the last measured year.
W ith a name like MrBeast, perhaps it was only inevitable that he'd grow to be as big as he's become. The 23 year old earned $54 million in 2021—the most of any YouTuber ever—as his videos accumulated 10 billion views, doubling from the previous year.
YouTube has reported more than 30% revenue growth in the past four years. It generated $28.8 billion in 2021, a 46% increase on 2020 figures.