Making that kind of cash might seem like a pipe dream, but the reality is anyone can start making money on TikTok. All you need is an audience — of any size! That's right, even small-scale creators with as few as 1,000 followers can earn a decent chunk of change through the app.
The TikTok Creator Fund is an excellent way to monetize your videos and make money from them. Not only will you be properly compensated for your creativity, but you'll also be contributing to the growth of the platform.
How do you get paid on TikTok? To earn money directly from TikTok's Creator Fund or its Creativity Program, users must be 18 years or older, meet a baseline of 10,000 followers, and have accrued at least 100,000 video views in the last 30 days. To be a part of TikTok Pulse, creators need at least 100,000 followers.
TikTok requires that creators have a certain number of followers and views to access these features: To join TikTok's creator fund: a creator must be 18 years or older, have at least 10,000 followers, and have achieved at least 100,000 video views in the previous 30-day period.
Luckily, a number of the program's top creators have publicized the amounts they've earned through the program. The consensus is that the TikTok Creator Fund pays between 2 and 4 cents for every 1,000 views, which adds up to only $20 to $40 dollars for a million views.
The answer is quite simple: The TikTok Creator Fund typically pays between $20 and $40 for one million views. TikTok's massive user base and its ability to make content go viral have made it a go-to platform for aspiring content creators looking for both fame and financial opportunities.
So, despite Facebook and Instagram bringing in the most money, users are making more over on TikTok and YouTube. Regarding the big bucks, YouTube is the primary source of income for creators earning more than $200,000 per year.
According to reports from top influencers, TikTok pays around $0.02 and $0.04 for every 1,000 views. These are reports based on payments received through the TikTok Creator Fund. This is a program that TikTok introduced in 2021 in a bid to compensate content creators for creating content on the platform.
Requirements for Monetization on TikTok
A TikTok creator must have at least 100,000 views in the last 30 days to be paid by the service. Consistently producing high-quality, appealing content gives producers a better shot at financial success.
In essence, Green says that with more creators signing up to the Creator Fund, that means TikTok needs to pay out a larger number of users. And because the Creator Fund doesn't rise relative to the amount of creators or users in the app, the payout amounts inevitably decline, as the app succeeds.
How do creators make money on TikTok? The most successful TikTok users make money through a combination of revenue streams that can include sponsorships, fundraising drives, product sales, and accepting tips. TikTok users can also promote products through an affiliate link to get paid directly from brands.
Here's the thing: TikTok is fun, user-friendly, and simple for new users to learn. But that doesn't mean it's easy work. Building a successful TikTok account that makes money requires lots of time and attention. Keep this in mind before taking the plunge!
TikTok itself says that “a number of factors influence how funds are calculated for videos under the program”, such as video views and video engagement. Apparently, TikTok doesn't pay per like or follower.
Influencers across the two platforms with similar follower counts earn an average of up to 200% more on a typical Instagram brand collaboration than they do on a typical TikTok deal.
As mentioned earlier, TikTok pays its creators based on their video's engagement rate, including the number of views, likes, comments, and shares. However, there is no fixed number of likes that you need to get paid on TikTok.
When comparing the promotional post earnings to the Creator Fund payouts, it was found that influencers earn 500 times more for branded content. For sponsored posts, creators charge between $0.01 to $0.02 per view, which means that creators can expect to earn between $10,000 to $20,000 per million views.
How much money is 100K views on TikTok? TikTok pays approximately $3 for 100,000 views.
Among leading social platforms, the networks with the highest growth rates between 2020 and 2022 were TikTok/Douyin, Instagram, Snapchat, Pinterest and Twitter.
For content creators looking for social media platforms that pay the most, consider using the platform that suits your needs – content type, target audience, and market opportunity. While Instagram is the obvious choice for monetizing images, Pinterest and Snapchat also pay their content creators.
Further, TikTok pays you if your account holds more than 1500 followers for live shows. Therefore, you can expect to earn around $100 for every 10,000 followers on live shows.
That means that for a million views, you can expect to receive between $20-40. That pales in comparison to numbers from other platforms. For instance, YouTube estimated earnings are $5 per 1000 views, so a video with 1 million views pays out around $5,000. That's roughly a 125x multiple over what TikTok pays out.