Kylie Cosmetics is officially the most popular celebrity beauty brand, according to new market research from StyleCraze.
Answer: Fenty Beauty by Rihanna, Rare Beauty by Selena Gomez and Humanrace by Pharrell Williams are some of the highly successful celebrity beauty brands that are totally worth it.
In September 2022, about 16% of U.S. cosmetics and make-up users had heard about Kylie Cosmetics in the media, on social media, or in advertising over the past three months. Of the 61% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around Kylie Cosmetics in the United States.
Currently the most successful Kardashian brand is Kim Kardashian's Skims which is valued at $3.2billion.
Under Coty, Kylie Jenner's cosmetics and skin care lines have expanded internationally. But the brand that kicked off the celebrity beauty boom seven years ago may be showing its age. Coty agreed to buy a majority stake in Kylie Cosmetics in November 2019.
In September 2022, about 9% of U.S. cosmetics and make-up users had heard about Rare Beauty in the media, on social media, or in advertising over the past three months. Of the 46% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Rare Beauty in the United States.
She first started by launching lip kits which she used because wanted fuller lips. Since Kylie came on record and said that she was insecure and that lead to double line her lips a lot of young girls found it relatable besides, I guess that was the only relatable thing Kylie Cosmetic Had.
The lip kits are the first products she came out with and are definitely good quality, however, for the price point you can definitely achieve really similar results and colours from colourpop cosmetics. Branding overall is super cute.
Rare Beauty – Selena Gomez. Pleasing – Harry Styles. Florence by Mills – Millie Bobby Brown.
Rare Beauty's blushes are extremely pigmented, buildable, and long-lasting.
One percent of the sales from Rare Beauty goes towards increasing mental health resources. Dermatologically tested and suitable for sensitive skin, everything—from the lipsticks and eyeshadows to moisturizers and skin-smoothing mist—has been created with a skin=care lens.
By employing social media as their primary source of communication and based on the brand's mission statement, Rare Beauty's target audience is between 16–35 years of age and appeals to all ages, gender identities, sexual orientations, races, cultural backgrounds, physical and mental abilities.
How successful is Rare Beauty by Selena Gomez? To date, Rare Beauty by Selena Gomez has been incredibly successful.
Makeup has historically been used to cover up imperfections, but Rare takes an entirely different approach. “Rare Beauty is really about flipping that narrative and accepting what makes you unique and accepting your imperfections," says Cohen. “We believe that makeup is something to enjoy, not something that you need."
Anna von Bayern, Princess of Bavaria, is the new CEO of Kylie Cosmetics and KKW Beauty. As CEO, she'll liaise between the Kardashian-Jenners and their corporate stakeholder, Coty Inc. Von Bayern is also Coty's chief corporate affairs officer and a former political journalist.
Kylie Jenner was officially booted off this year's Forbes billionaires ranking, two years after Forbes controversially named her the world's "youngest self-made billionaire." The 23-year-old socialite, along with 60 others, dropped off Forbes' 35th annual billionaires list, announced on Tuesday.
Kylie Jenner Says She Weighs 136 Lbs., Denies Getting Breast or Butt Implants.
Even though Jenner seems to love many different luxury brands, one of her favorite brands may be Chanel — she posted multiple photos of different special-edition Chanel bags.
Kim Kardashian West told INSIDER that she likes to mix high and low fashion "all the time." The reality TV star said she wears Zara and H&M clothes and loves American Apparel for hoodies and tank tops in particular.
Kylie. Kylie Jenner, perhaps the greatest mastermind of a changing look, took some time to confess to getting fillers at the age of 15. Eventually she explained she wanted to deal with an insecurity over her thin lips and went on to cash in on her new look with a range of lip kits.