COLOR THEORY BASICS: Use the Color Wheel & Color Harmonies to Choose Colors that Work Well Together
18 related questions found
What Colours attract people's attention?
Bright, bold and vibrant colors work best. However, any color that contrasts with your background will serve you well. Shades of yellow, orange, red, green, purple and blue are all excellent color choices to grab a user's attention.
The primary colors are red, yellow, and blue. The secondary colors are green, orange, and purple. And the tertiary colors are yellow-orange, red-orange, red-purple, blue-purple, blue-green, and yellow-green. These are the 12 colors that typically appear on a color wheel.
Red and orange seem to be the clear winner when it comes to eye-catching colors. These colors tend to stand out and are therefore used on many warning signs or safety equipment. Yellow is another color that comes in a close second to red and orange in popularity.
Yellow. Yellow symbolizes happiness and warmth in almost all cultures. It's the color that grabs users' attention more than any other color. McDonald's and IKEA both use yellow in their branding to give off the feeling of friendliness and positivity.
Yellow is widely recognized as the happiest color in the world and comes with a scientific pedigree to back up this esteemed honor. Research has suggested two main reasons why yellow is considered the happiest color.
The three additive primary colours are red, green, and blue; this means that, by additively mixing the colours red, green, and blue in varying amounts, almost all other colours can be produced, and, when the three primaries are added together in equal amounts, white is produced.
Pink. Pink is often taken to be a feminine color, which is why it is popularly used in logos related to beauty, fashion and others. It is also used for companies dealing with children's clothes and accessories.
