What's most interesting is that the company hasn't launched a cereal that's still on shelves in 25 years (its 1991 launch, Basic 4, was discontinued).
1. Frosted Flakes, 1952. Since 1952, kids and adults have been enjoying Kellogg's Frosted Flakes (via Kellogg's).
Total Raisin Brand
And even though this crunchy and crisp breakfast cereal was discontinued, there are still many fans running to social media to tell General Mills, "Seriously bring back Total raisin bran please! Best cereal in the world!" And we couldn't agree more.
Granula wasn't much like the cereal we eat today. The first manufactured breakfast cereal, it was developed in 1863 by a doctor and health reformer named James Caleb Jackson. Jackson believed, as many did at the time, that sicknesses were based in the digestive system.
Weet-Bix was developed by Bennison Osborne in Sydney, Australia in the mid-1920s.
In 1863, James Caleb Jackson, a religiously conservative vegetarian who ran a medical sanitarium in western New York, created a breakfast cereal from graham flour dough that was dried and broken into shapes so hard they needed to be soaked in milk overnight. He called it granula.
We have not discontinued this flavour. Hope that helps.
Make your mornings taste like home with these classic Aussie breakfast cereals. Crack open a box of Weet-Bix, Vita-Weat, Nutri-Grain or Special K (we have all the Kellogg's and Sanitarium favourites) to start your day the right way.
Included in the recall are select packages of Kellogg's Corn Pops, Kellogg's Honey Smacks, Kellogg's Froot Loops and Kellogg's Apple Jacks.
Consuming cereals after the 'Best if Used By' date does not pose a food safety risk. "If you eat a cereal after this date, it simply may not taste as good." Many cereals are like canned foods, which generally stay safe to eat but may lose their texture and color as the months and years pass.
The 1980s called – it wants its cereal back. And General Mills listened. Franken Berry, Count Chocula, Boo-Berry and – for the first time in nearly a decade – Frute Brute Monster Cereals have returned to retailer shelves nationwide, according to General Mills.
A host of factors contributed to its downfall, but one of the main causes of their extinction has to do with cost. It's no secret that toys in cereal boxes have always been a marketing gimmick, and one kids have always bought into—whether they were lured in by the Cap'n Crunch treasure chest or an Alpha Bits terrarium.
Weet-Bix™ is Australia's No.
Weet-Bix™ is Australia's favourite breakfast cereal. With a delicious malty flavour and the goodness of wholegrain wheat to help kick-start your day...
What do Australians eat for breakfast? Well-known Australian breakfasts globally are “Vegemite & toast”.
Produced in the UK since 1932, Weetabix is the British version of the original Australian Weet-Bix. Both Weet-Bix and Weetabix were invented by Bennison Osborne, an Australian.
In 2012 the company was bought by the Chinese Government through the state-run Bright Food, and the equity firm Baring Private Equity Asia, with Bright Food having the controlling interest. In July 2017, the American company Post Holdings bought the company for £1.4 billion.
There is not a direct equivalent to Weetbix in the USA. Some specialty stores however will stock UK Weetabix or Australian Weetbix. The most similar American breakfast cereals are Shredded wheat, Unsweetened Wheaties, and Wheatie Flakes.
But cereal can be eaten with water. It is just important to note that the texture and cereal taste will be quite different. Certain cereals probably won't be that great, especially oat flakes, corn flakes, and plain cereal, since they do not have much flavor, and neither does the water.
Breakfast cereal is a breakfast food made from processed cereal grains. It is traditionally eaten as part of breakfast, or a snack food, primarily in Western societies.
Milk goes in before cereal is added to keep the cereal from getting soggy and—horror—keeps the milk free of soggy cereal crumbs.