Opal Fruits were first launched in the UK in 1960, but were aligned with the global brand name, Starburst, in 1998.
As of August 2016, the advertising slogan for Starburst is "Unexplainably Juicy". During March 2020, the Opal Fruits name was revived again for a limited period in the UK with a 152g bag available in Poundland and Dealz stores initially, which included the four original flavours (lemon, strawberry, orange, lime).
Candy lovers everywhere have long bemoaned the fact that red and pink Starburst, while undeniably the most delicious, are often the rarest flavors found in packs of the candy.
Opal Fruits, the fruit-flavoured cube-shaped sweets, were first introduced in the UK in 1960 by manufacturer Mars, before being rebranded as Starburst in 1998 to align with the global brand name.
They were first introduced in the 60s, a long time ago but in 1998 they changed their name to Starburst, much to the confusion of their fans.
Promoted Stories. The chewy, fruity sweets first launched in 1960, but the name was changed to Starburst in 1998 to match what they were called in the US.
A spokesperson for Mars-Wrigley confirmed to Guardian Australia that the brand's discontinuation was a long-term business decision, and not a short-term viral marketing strategy. The decision to cease importing Starburst comes after a steady decline in popularity.
"Our Starburst products are imported from Europe and, like many businesses that are importing products from overseas, the brand has been exposed to supply chain difficulties and rising cost pressures over the last two years," a spokesperson for the company said.
A large team of astronomers has discovered the earliest starburst galaxy ever observed. Occurring just 880 million years after the Big Bang, HFLS3 is a dust-filled, massive galaxy generating the mass equivalent of 2,900 suns per year.
Description. Delicious Starburst Yellow Lemon Flavored Candies in a 1 Pound Resealable bag.
In response, Coles said, “We have decided to no longer carry Starburst as we have numerous brands in the range and they were catering for the same need. We have taken them out and added segments of the market we were not covering well.”
“I think it's a giant conspiracy, to demand more money from companies for their shelf space.” Dr Michael Callaghan, a marketing expert at Deakin University, said the move was likely an effort for supermarkets to maximise profit from shelf space. “Everything on the supermarket shelves costs money,” he said.
Starburst suffered supply chain issues
They explain that Starburst are manufactured in Europe and imported to Australia, adding an additional shipping cost on that isn't present with some of their other candies — M&Ms, Skittles, Snickers, and more are produced locally in Australia, per The Guardian.
2 Flavors in 1 - Blue Raspberry-Lemonade and Strawberry-Watermelon.
The blackcurrant flavor is deliciously sweet and tart. Blackcurrant is definitely not a very popular flavor in America, but it should be. Everything blackcurrant-flavored that I have tried has been wonderful, including the purple Starburst. I never knew I needed purple Starburst in my life until now!
This package includes the elusive and rare GRAPE Starburst.
Description. Get ready for the holiday season with Starburst candy canes. They come with big, bold, fruity flavors including green apple, lemon and Strawberry.
Are Starbursts Vegan Friendly? Starburst candies and chews made in the United States are sadly not vegan. They contain animal-derived products including gelatin, which is sourced from animal bones and skin, and confectioner's glaze, made from the secretions of lac beetles.
Mars Wrigley has confirmed it has made the “difficult decision” to discontinue its Starburst brand from the Australian market. The iconic lolly brand was removed from Australia in June because of rising production costs, much to the consternation of fans of the fruit-flavoured chew Starburst.
The Starburst lollies range has been discontinued in Australia. The popular fruit-flavoured chews, snakes, jelly babies and more have started to disappear from supermarket shelves after Mars Wrigley stopped importing the lollies in recent months.
In the US, components of Starburst products are confirmed to contain gelatin, usually made from beef or pork, making Starburst non-halal in the US. On the other hand, Starburst products sold in the UK do not contain gelatin so they can be categorized as halal.
Tropical Punch, Kiwi Banana, Mango Melon, Strawberry Banana.
Yes, Starburst are indeed vegan! Though deliciously chewy, it is free from gelatin which used to be a culprit in its ingredient list until several years ago.
Most people don't know green Starbursts exist, but they do. In the 1970-80's, lime was an original Starburst flavor, which is now replaced by cherry. Lemon lime is exactly what it sounds like– lemon and lime put together. It's mainly popular in the UK and other parts of Europe in the Fruity Chews pack.
Breaking news: Starburst sweets are being discontinued and will no longer be available in supermarkets, so join us as we wave goodbye to these iconic and nostalgic treats.