A general rule of thumb for an effective TikTok posting frequency is to publish once or four times a day. However, the numbers can very easily change based on several factors. Use the tips below to determine how often you should post on TikTok to get more engagement, brand exposure, and visibility for your clients.
How often should you post on TikTok to go viral? There is no specific posting frequency that will help you go viral. However, posting more frequently will increase the chances of all the right factors coming together to help your TikTok video take off.
How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.
According to our research, 6 am to 10 am and 7 pm to 11 pm would be the best time to post on TikTok, whereas the best days to post on TikTok are Tuesday, Thursday, and Friday.
The more often you post, the more likely you are to have a video go viral. Don't skimp on quality, but if you push yourself to consistently push out videos, not only will your videos probably get better, but you'll be more likely to have one of them go viral on TikTok.
TikTok videos can go viral days, even weeks, after they've been posted. So, there's a good chance that with a consistent posting cadence, one of your videos will land a spot on the For You page.
Exit the App After Posting. One hack that doesn't get mentioned often enough is getting off the app right after you've posted. TikTok wants you to use the app, and when it notices that you're gone for a while, it's going to try and get your attention by sending you notifications.
Can I Post Too Much on TikTok? Usually, posting more than 4 times per day can be too much. There is no need to burn all your resources on making more TikTok videos, as usually more than that won't drag any more engagement or growth to your brand.
Does It Matter What Time You Post on TikTok? Yes! While the TikTok algorithm ranks content based on a combination of factors, posting at your most optimal time is worth experimenting with.
Post 3-5 times per week. Or, as much as you can. While TikTok actually recommends posting 1-4 times per day, that may not be realistic for everyone. If you're just getting started, 3-5 times per week is a great place to start.
Use as many hashtags as possible – Research suggests that using 3-5 hashtags per post is the best strategy, but you can use more if you want. Just be sure to keep them relevant and avoid spamming your followers with irrelevant hashtags.
To go viral on TikTok, a majority of your views need to come from new users on the For You Page as it indicates that a newer, much larger audience is viewing your video. The traffic you get from the For You Page needs to be higher than your personal profile or following.
To recap, a video normally becomes viral when it gets five million or more views in a week or less. Getting your video content to go viral is one of the best things you can do as a video marketer and creator. And it's one of the best ways to spread brand awareness of your business or attract new customers and clients.
If your video reaches one million views, it is considered medium viral (which will certainly earn you a healthy flow of new followers while boosting your status on the platform). And, if you get five million views within a three to seven-day period—you will officially become a viral TikTok sensation.
How many views on TikTok is viral? Typically TikTok will show your videos to 500-600 viewers. If you get views from 70% of that audience, your video is rated as viral. Remember, even a 1-second view counts.
Liking your own videos probably will not work. At the end of the day, people like content because they enjoy it, and that is not going to change if you artificially inflate the number of likes you have.
Some of the most common reasons behind the issue include:
New user account. Bad posting schedule. Content issues. Problems with previous content.
Do hashtags work on TikTok? They certainly do! Just like on Twitter, Instagram, and other social media platforms, hashtags help users share and find content and join conversations about topics that interest them. TikTok users can build communities around hashtags, too.
Achieving viral status with your video content can be a major boon to your brand. According to one study, videos that reach 10,000 views are considered to have achieved viral status.