34.74% of Instagram users have less than 1,000 followers. 45.64% of Instagram users have between 1,000 - 10,000 followers. 12.51% of Instagram users have between 10,000 - 50,000 followers. 2.67% of Instagram users have between 50,000 - 100,000 followers.
Instagram accounts with 1,000 followers make $1,420/month on average and up to $100 per sponsored post. However, Instagram does not pay influencers directly, so you can begin making money whenever you land your first sponsorship deal or join an affiliate program, even if you don't have 1,000 followers yet.
Getting your first 1000 followers on Instagram is a big milestone. It means you're building real traction with your target audience and maybe even converting some of them into valued customers. But it's also a milestone that many accounts have trouble reaching.
For instance, the nanoinfluencer category has influencers with less than 10,000 followers, the micro category has up to 100,000 followers, the macro category has between 100k and a million followers, and influencers in the mega category have over a million followers.
Most influencers are micro-influencers with between 10,000 and 50,000 followers. In really specialist niches, you have nano-influencers with fewer than 1,000 followers.
The good news is, there's no strict minimum. Many Instagram influencers get paid with less than 10,000 followers. Five influencers Insider previously interviewed, all with under that amount, said they got made money from brands to post to their small audiences.
The more followers you have on Instagram, the more money you can make. Rates are also determined by engagement, quality of content, name recognition, audience demographic, and skill set. The standard is $10 per 1,000 followers, but can vary depending on your contract and sponsor.
1:2 = Average: A slightly positive follow ratio is indicative of a new, yet growing account. 2:10 = Quality: An account in this range has proven they are worth a follow. 10:300,000+ = Influencer: An account in this range easily gains new followers and has a major influence on their social media sphere.
There is no required number of followers that you need to get verified on Instagram. Having said that, one of the core requirements for getting approved is having a notable account. This means that your account must represent a well-known and highly searched-for person, brand, or business.
Achieving Major Influencer Status
Although the minimum threshold for fame on Instagram is 30k followers, you can't do no harm amassing close to or more than 100k followers. In fact, if you want to achieve the status of a major influencer, then you have to boast as many as 100k followers.
TikTok's 1000 follower rule can make it challenging for new users to go live. This rule requires users to have at least 1000 followers before they can access the live streaming feature. As a TikTok user, going live is an exciting way to connect with your followers and grow your audience.
The reality is, everyone's journey on Instagram is different and while some people can amass 1000 followers in a matter of weeks, it can take others years to grow their profile to that level. For most people though, it will take a few months to get past the 1000 follower mark on Instagram.
How many likes should I get on Instagram if I have about 1,000 real followers? Usually, 5% is the best middle ground for any size of the profile (for 1k it's 50 likes). 5–10% is great and it means that you have highly engaging content (for 1k it's 50–100 likes). 1–5% is still okay.
To earn $1,000 a month, you will want at least 10,000 followers. How much do you make with 10k Instagram followers? With quality content, a marketable niche, and good engagement, you can earn $1,000 or more monthly with 10,000 Instagram followers.
Instagram milestone 1: 500 followers on Instagram
Cracking 500 followers on Instagram is both fun and challenging. In the past, reaching 500 followers on Instagram unlocks additional features like “Shopping from Creators” and hashtags in Instagram Stories.
According to CNBC, someone with 5,000 Instagram followers and 308 sponsored posts a year can make $100,000. How much money you make will depend on other factors, sure. But the point is – you can make money on Instagram. And what's great about being an Instagram influencer is that there's no barrier to entry.
Keep in mind that there's no exact number of followers you need to have to qualify for a verification badge. Whether you have 100,000+ followers or less than 10,000 followers, you can still apply if you meet the criteria noted above.
Being verified means you are a big deal because you're important enough to be at risk of impersonation. The checkmark is also meant to help users easily find their favorite brands on social media. Being verified on Instagram increases your brand's credibility.
Instagram doesn't give an official number needed for verification. One study found that accounts with as few as 1,000 followers had verification badges. It also found that the more followers an account has, the more likely they are to have a verification badge.
You need 250,000-1,000,000 subscribers on YouTube, 500,000 – 1,000,000 followers on Instagram, and 150,000-750,000 followers on TikTok. They are great for established brands due to their large following, but they are more costly compared to smaller influencers ranging from US$5000 to US$10,000 per post.
Influencers fall into certain categories based on their reach: Nano-influencers: 1,000–10,000 followers. Micro-influencers: 10,000–50,000 followers. Mid-tier influencers: 50,000–500,000 followers.
Always have more followers than followings
The idea is having the account as natural as possible. If you have 3000 followers but you are following 5000 people, you will generate suspicions. People will know that you follow them out of pure interest. That you follow them only to increase your followers.
If you want “premium” followers, the cost is $11.99 for 500, $19.99 for 1,000, $49.99 for 2,500, and $84.99 for 5,000. You can buy from 100 to 5,000 leads at a time, which is a smaller range than many competitors.
All creators will receive an invoice regardless of how much was earned. A remittance confirms that your payment is issued and deposited to your selected payment method after earning the minimum amount for your product. Both invoices and remittances are sent as a PDF to the email address on record for your account.
Micro-influencers (accounts with one thousand to ten thousand followers earn on average $1,420 per month, and mega-influencers (accounts with over one million followers) earn about $15,356 per month.