How is Shein pronounced? If you watch the live sales on the Shein website, the name of the company is pronounced “she-in,” sort of like “SHE (and what she wears are) IN fashion or in style” as opposed to being out of fashion or style.
It's pronounced SHE- in.
Shein (/ˈʃiːɪn/ SHEE-in; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a Chinese online fast fashion retailer. Shein, originally named ZZKKO, was founded in 2008 by Chris Xu in Nanjing, China. The company is known for its affordably priced apparel.
shī ēn. to confer a favor on sb to confer a benefit.
Chris Xu founded Shein in 2012 and has turned it into a fast-fashion phenomenon with Gen Z, selling trendy clothes in more than 150 countries. Backed by Sequoia China, it's one of the world's most popular shopping apps whose users love its low prices.
The pop-up shop will be located on Flinders Street in Melbourne CBD – the same location a previous SHEIN pop-up shop was at in May this year. It will open from Friday, December 16, to Sunday, December 18 2022 – just in time to get some new outfits for the holiday season.
Chinese fast fashion etailer Shein officially became the largest fashion retailer in the world this year as it secured a $100bn valuation in its latest fundraising round. This makes it bigger than Zara and H&M – the world's top two clothing retailers until this week – combined.
The brand undercuts rivals on price and often adds thousands of new styles to its website daily. It uses aggressive social media marketing to win over young shoppers.
SHANGHAI/GUANGZHOU -- Shein's unconventional approach has propelled the Chinese fast-fashion app to a market value far surpassing that of its closest competitors Uniqlo and Zara. The startup has taken the world by storm by rolling out thousands of new products every day that can be bought for affordable prices.
Shein, definition, Shein, meaning | English dictionary
n. something excellent, impressive.
Logo and meaning
The logo reflects a reliable and professional company, which values quality and aims to provide its customers with the latest trends at the best prices. The simplicity and minimalism of the Shein logo show the company as progressive and the one with great expertise in style and fashion.
In short, Shein produces its clothes in generic wholesale factories to keep its costs at a minimum. While this allows you to buy clothes at dirt-cheap prices, it poses an ethical dilemma. The working standards of Shein seamstresses are controversial, to say the least.
Weaknesses. Long delivery lead times – While Shein easily competes on fashion and value credentials, its fulfilment offer falls short in term of lead times – despite its network of global warehouses - in comparison with other fast-fashion players.
Shein's early growth came primarily from India and Saudi Arabia, but in the past two years the Brazil, Mexico and the U.S. have been its largest markets.
Public Eye's researchers visited 17 factories which supplied Shein and its parent company Zoetop. They conducted interviews with 10 workers across six of those cities and reported that those they spoke to were doing three shifts per day - often only getting one day off a month.
Basically: SHEIN is a dupe of a dupe. It doesn't get more soulless than that. Under the hashtags #zaravsshein and #zaradupe, TikTokers present side-by-side try-ons of virtually identical garments from Zara and SHEIN.
It offers sizes XL to 5X—with a caveat. According to the sizing chart, everything is at least two sizes smaller than typical plus sizes. At Shein, 0XL is the equivalent of a size 12 instead of the usual size 16, and a 5X is a size 22, not the expected size 30 to 32.
Is Shein Good Quality? Shein can be good quality for the price but they are generally not high quality pieces. Most of what I've ordered is similar in quality to what you'd get at stores like Forever21. Some pieces are closer to Target or Old Navy quality.
About SHEIN
SHEIN successfully sells in the markets of Europe, America, Australia, and the Middle East. The brand was founded in October 2008, and has since adhered to the philosophy that "everyone can enjoy the beauty of fashion." The brand covers more than 220 countries and regions around the world.
SHEIN brand was founder in 2008 and now sell to over 230 countries worldwide includes Australia, France, Germany, New Zealand, Italy, Middle East, Spain, and United Kingdom and United States.
In October, the UK's Channel 4 broadcast a documentary that made allegations of labor exploitation against two of Shein's factory suppliers in China. Staff were allegedly working 18 hours a day making pennies per item. CNN has not independently verified the allegations.
Fast-fashion giant Shein investigated its own factories after damning report on working conditions—and the results are costing $15 million to fix. Garment workers in a factory that supplies Shein in Guangzhou, China.