This is yet another example of why color selection is so important when it comes to fashion for older women. It's better to stick with dark colors, such as black, dark blue, or bordeaux, for your basic items of clothing. You can always accessorize them with other colors. Just be extra careful with reds and pastels.
What colours make you look younger? 'Creams, off whites, tans and golds reflect light onto the face and make us look younger. Dusky pinks and pale lilacs can also work wonders in turning back the clock,' Orla says.
A light, sandy brown is perfect for older ladies. Flattering on almost any skin tone, this shade gives a natural, soft tone to the hair. Choose a sandy blonde for a colour that looks very natural. Sand blonde tones are suitable for blondes who want to add seasonal depth to their hair colour for the winter.
If you want to experiment with looking younger, start out with reds, pinks, and purples. They all have a youthful vibrancy to them that is widely recognized." Don't just take his word for it, though. Up ahead, see how the chicest over-40 celebrities are putting these youthful colors to the test.
Wearing Dull Colors
Clothes with gray undertones can wash you out and make you seem older, says Natalie Jobity, an image consultant and author of Frumpy to Fabulous. “This is especially true about the colors you wear closest to your face, like those in scarves,” she says.
Blue is the number one preferred color by all age groups and all genders and all ethnicities. Navy blue, sky blue, and aquamarine are particular favorites of seniors. Blue is a restful color with a calming effect. Blues can also instill trust and confidence.
Green – Earthy and forestry greens are known to promote healing, relaxation and serenity. Blue – Studies show that shades of water and beachy blues help make people feel more at peace. It's a calming color and tends to reduce stress. White – Light and bright shades of white and cream promote hope and spirituality.
This causes the pupil to shrink and become less responsive to changes in ambient lighting. According to many resources, the elderly sees everything in a more yellow tone as opposed to its true colors. Blue colors may appear faded and less prominent, so in effect, the Blue-Yellow Spectrum is compromised.
Darker skin can show age more slowly because it has more melanin (dark pigment that determines sun sensitivity). The more melanin you have, the more protection you have against photoaging, or skin damage from too much exposure to the sun's rays.
Scientists have revealed that wearing the colour red will make you more attractive to the opposite sex. Studies reveal that red is the most attractive colour to both men and women but, curiously, the two genders are attracted to the same colour for different reasons.
Thus, the most attractive color is blue, the second most preferred is red, followed by green, while yellow was found to be the least preferred color (Figure 1).
Generally, these colours will make anyone appear older: black, cool dark brown, fiery red, yellow blonde, mousy blonde and dark grey. There's a common opinion that platinum blonde and silver hair dye age you, but we don't believe so.
Exposure to light is a top cause of premature aging: Sun exposure causes many skin problems. Ultraviolet (UV) light and exposure to sunlight age your skin more quickly than it would age naturally. The result is called photoaging, and it's responsible for 90% of visible changes to your skin.
A thin face is the lead culprit because being slender causes a loss of volume in the face, Guyuron says. "This loss of volume creates jowls and makes wrinkles develop," he says. "The older we get, the more the face gets depleted. When you lose weight, this look is enhanced and aging is accelerated.
Round faces tend to age very well compared to other face shapes due to the fact they store a lot of fat in the cheek area. This can keep you looking younger for longer than those who lose fat quicker. This means that a gaunt and dull complexion takes longer to develop.
The elderly have poor blue-green discrimination. The effects of age are greatest on short wavelengths.
While few people younger than 70 have problems with color vision, the rate increases rapidly through later decades of life, with the majority of problems encountered with the blue-yellow colors.
Think of gray as a mature, responsible color. And has positive connotations of formality and dependability, while the negative side can mean being overly conservative, conventional and lacking in emotion.
Blue, of course. Blue connotes competence, trustworthiness, likability, and calm. As stated above, shoppers were attracted to blue-themed storefronts. You might want to wear blue, especially navy, the next time you want to appear trustworthy and likable.
Aging eyes lose the ability to discriminate pale colors, making yellows and other pastels appear white. They are also unable to differentiate shades of blue, green, and purple as these cooler colors can read gray.
70th Anniversary: Platinum. 75th Anniversary: Diamond White. 80th Anniversary: Ruby Red.