In the 2023 book Generation Alpha by Mark McCrindle, who is generally credited with coining the term, Generation Alpha is defined as "covering those born between 2010 and 2024".
Generation Alpha, also called Gen Alpha, term used to describe the generation of people born (or who will be born) between 2010 and 2025.
Alpha children are permanently connected. Such is their attention to new technologies that it becomes a way of life. Independents. They are independent when it comes to making their own decisions and managing their digital identities, and they expect their individual needs and preferences to be taken into account.
According to research and media, Alpha Generation years are between 2010 and 2025. Therefore, the Gen Alpha age range in 2023 is between 13 years and newborns.
While they might spend most of their time online, connectivity and authenticity are a big deal to Gen Alpha. Brands who appear insincere or out of touch won't get far with this crowd. Offering a space where they can be themselves, connect with family and friends, as well as express their creativity is super important.
Gen Alpha, born between 2010 and 2025, are the first generation born completely within the 21st century. And while Gen Z were our first true digital natives, Gen Alpha will mark a new digital age, given how quickly and exponentially technology advances.
Generation Alpha is growing up in a world with many challenges, like climate change, political instability and misinformation and disinformation. But experts told us your generation also has a lot of strengths, like access to and understanding of technology.
The average human born in 1980 can expect to live for 63 years. Gen Alphas born in 2020 have a global average life expectancy of 73 years — 16% longer than their Millennial parents.
Gen Z: Gen Z is the newest generation, born between 1997 and 2012. They are currently between 9 and 24 years old (nearly 68 million in the U.S.) Gen A: Generation Alpha starts with children born in 2012 and will continue at least through 2025, maybe later (approximately 48 million people in the U.S.)
Generation Alpha includes anyone born between 2010 and now, including up to the year 2024. This means that the oldest members of Gen Alpha are 13 years old. This youngest generation is defined by the digital world.
Alphas will be blessed in many ways, able to benefit from a world created by previous generations. But it's a world also loaded with challenges. The psychological impact of digital lives - the pace, the relentless change, connectivity, the lack of face-to-face contact - is yet to be fully understood.
This is the generation that will populate Mars and the Moon. Generation Alpha is smarter than the past generations, not due to evolution; instead, confounding variables such as improved diets and health, modernisation of communities and social awareness all lead to more intelligent generations.
While Gen Alpha's digital existence comes naturally, the report from GWI states that “the increased screen time for Gen Alpha in the U.S. has had an impact on their in-person experiences.” Social media and video games are more popular for Gen Alphas than after-school clubs and other weekday hobbies.
How old are millennials in 2023? This year, millennials will be turning anywhere from 42 to 27 years old.
How old are baby boomers? In 2023, baby boomers are celebrating birthdays between the ages of 59 and 77. They are just below the silent generation, born between 1928 and 1945, who are between 95 and 78 years old in 2023.
According to the U. S. Census Bureau, millennials are those people born between 1982 and 2000. This means that the millennials' age range in 2023 is between 41 and 23 years old.
Gen Z: Born 1997-2012 (11-26 years old) Gen Alpha: Born early 2010s-2025 (0-about 10 years old)
In recent years, however, a greater consensus is emerging on a starting year of 2010 or 2011. In the 2023 book Generation Alpha by Mark McCrindle, who is generally credited with coining the term, Generation Alpha is defined as "covering those born between 2010 and 2024".
Both the Millennial generation and Gen Z have exhibited a trend toward increased levels of anxiety and depression. It's likely that this trend will continue with Generation Alpha.
In the past year, our research has revealed that Millennial parents - currently aged 27 to 40 years old - are raising their Gen Alpha children with a distinctly different approach compared to their Generation X predecessors, which has significant implications for brands looking to be trusted by families and young ...
Compared to the 70-year life expectancy of baby boomers and the 85-year life expectancy of Gen X, Gen Z is predicted to have a life expectancy of over 100 years. Major factors contributing to the same are improvements in the standard of living, medical progress, and health consciousness.
We're talking about Generation Alpha, the children of Generation Y, and often the younger siblings of Generation Z. More than 2.5 million are born globally every week. When they have all been born (2025) they will number almost 2 billion- the largest generation in the history of the world.
Who is Generation Alpha? Generation Alpha is the generation following Generation Z and currently includes all children born in or after 2010—the same year the iPad was born. The majority of this demographic is under 13 years of age, but the oldest of them will become teens in 2023.
Gen Z is also the smartest and best educated generation. Having an unlimited wealth of information at our disposal has not gone to waste. In America, 57 percent of Gen Z is reported to have enrolled in a two-year or four-year college, compared to 52 percent of Millenials and 43 percent of Gen X.