Generation Alpha been raised as “screenagers” to a greater extent than the fixed screens of the past could facilitate. For this reason, we also call them Generation Glass. It is almost impossible to pry Generation Alpha away from their devices, which have been prominent in their lives from the day they were born.
As for Gen Alpha, you can call it Generation Glass — its members have been staring at screens since they were born.
Notable Gen Alphas
Prince George of Wales, Princess Charlotte of Wales, and Prince Louis of Wales are all members of Generation Alpha. All of the children of the Kardashian sisters born thus far, except Mason Disick, are also Gen Alpha.
The term was coined by Mark McCrindle, founder of the Australian consultancy firm McCrindle Research, and he explains how it came about: "It conforms to the scientific nomenclature of using the Greek alphabet instead of the Latin alphabet and there was no point in going back to A, after all they are the first ...
Generation Alpha, also called Gen Alpha, term used to describe the generation of people born (or who will be born) between 2010 and 2025. Some researchers, however, consider slightly different ranges. The term was introduced by Australian social researcher Mark McCrindle in a 2008 report on the subject.
Generation Alpha includes anyone born between 2010 and now, including up to the year 2024. This means that the oldest members of Gen Alpha are 13 years old. This youngest generation is defined by the digital world.
Generation Alpha (Gen Alpha for short) is the demographic cohort succeeding Generation Z. Researchers and popular media use the early 2010s as starting birth years and the early-to-mid 2020s as ending birth years (see Date and age range definitions).
They're passionate about inclusivity. According to the US Census, Gen Alpha will be the most diverse generation in history, and it's shaping kids' expectations. They're looking for representation and inclusivity, and helping people is the number 1 priority for 12-15s in the States.
More than 2.5 million are born globally every week. When they have all been born (2025) they will number almost 2 billion- the largest generation in the history of the world. Generation Alpha are defined as those born from 2010-2024.
Generation Z
They are colloquially known as "zoomers", which surprisingly was not coined after Zoom, the video chat service, but instead is a play on the term 'boomers' and refers to the fast-paced nature of Gen Z's upbringing, amidst the explosion of technology and culture.
Generation Alpha encompasses those born between 2010 and 2025. Gen Z is the first digital native generation, while Gen Alpha is the first generation to grow up in an entirely digital world.
Gen Z is also the smartest and best educated generation. Having an unlimited wealth of information at our disposal has not gone to waste. In America, 57 percent of Gen Z is reported to have enrolled in a two-year or four-year college, compared to 52 percent of Millenials and 43 percent of Gen X.
Who Is Generation Alpha? Generation Alpha includes all children born in or after 2010, and they've earned quite a few nicknames, including Gen A, Generation Glass and Upagers.
The Silent Generation, also known as the Traditionalist Generation, is the Western demographic cohort following the Greatest Generation and preceding the Baby boomers. The generation is generally defined as people born from 1928 to 1945.
Gen Zers are known for working, shopping, dating, and making friends online; in Asia, Gen Zers spend six or more hours per day on their phones. Digital natives often turn to the internet when looking for any kind of information, including news and reviews prior to making a purchase.
The average human born in 1980 can expect to live for 63 years. Gen Alphas born in 2020 have a global average life expectancy of 73 years — 16% longer than their Millennial parents.
That is why the generations today each span 15 years with Generation Y (Millennials) born from 1980 to 1994; Generation Z from 1995 to 2009 and Generation Alpha from 2010 to 2024. So it follows that Generation Beta will be born from 2025 to 2039.
Diverse and globally-minded: Gen Alpha kids have grown up in a more connected world, and they are more diverse and globally-minded than previous generations. They are exposed to different cultures, languages, and ideas from a young age.
Gen Alpha, born between 2010 and 2025, are the first generation born completely within the 21st century. And while Gen Z were our first true digital natives, Gen Alpha will mark a new digital age, given how quickly and exponentially technology advances.
TikTok is growing the fastest in popularity among Gen Alphas. Many kids like to follow trends such as dances. Discord, following right behind TikTok in popularity, is a gaming community where Gen Alphas can express themselves in a new way.
Researchers and popular media use the mid-to-late 1990s as starting birth years and the early 2010s as ending birth years. Most members of Generation Z are children of Generation X or younger Baby Boomers.
No official commission or group decides what each generation is called and when it starts and ends. Instead, different names and birth year cutoffs are proposed, and through a somewhat haphazard process a consensus slowly develops in the media and popular parlance.
Millennials: Born 1981-1996 (27-42 years old) Gen Z: Born 1997-2012 (11-26 years old) Gen Alpha: Born early 2010s-2025 (0-about 10 years old)