1. Cristiano Ronaldo (@cristiano) As a famous Portuguese football player who is also a great model and public figure, Ronaldo is the most-recognized person in the world. He is not only a well-known celebrity but also the richest influencer on Instagram.
Cristiano Ronaldo is the world's top Instagram earner, making $85.22m in 2021 from sponsored posts.
Topping the list of the most popular ways influencers make money is brand deals. This is how the majority of influencers earn an income, with over two-thirds (68.81%) of them citing this as their highest-earning source of revenue in their capacity as content creators.
Influencer pay facts
Influencers in Australia earn around $75.09 per hour, which is lower than the global average of $81 per hour, according to a new Adobe report.
1. Charlie D'Amelio. The 18-year-old takes the crown with TikTok's largest following. Charlie D'Amelio rose to fame with her dance clips and has since secured some impressive brand partnerships, ranging from Invisalign, Morphe cosmetics, Dunkin' Donuts, and her own Hulu Series, The D'Amelio Show.
Byron Baes SCANDAL: Australia's self-proclaimed 'biggest male influencer' is accused of buying FAKE followers from Turkey to become famous - and a look into his social media stats reveals some very suspicious activity.
As for the TikTok Creator Fund, you can earn between 2 and 4 cents for every 1,000 views. This means you might expect $20 to $40 after reaching a million views. Learn more about the TikTok Creator Fund here.
How influencers make money directly from TikTok. To earn money directly from TikTok, users must be 18 years or older, meet a baseline of 10,000 followers, and have accrued at least 100,000 video views in the last 30 days. Once they reach that threshold, they can apply for TikTok's Creator Fund through the app.
How much money does 1 million Instagram followers make? An influencer with 1 million Instagram followers will make $10,000 per post. If you are an influencer with more than 1 million followers, you can charge anywhere from $10,000 to $100,000 per post or campaign.
According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.
Check out the top 5 highest-paid, non-celebrity Instagram influencers and how much they charge per post: Lele Pons: $180,000; 46M followers. Charli D'Amelio: $173,000; 44.4M followers. Addison Rae: $156,000; 40.1M followers.
How do influencers make money? Social media influencers make money with sponsored posts, affiliate marketing, brand partnerships, official network monetization programs, merchandising, and direct donation (tipping, subscriptions, etc.).
As mentioned, Wedgwood is arguably the first-ever influencer and leveraged his relationship with the Royal Family to success for his brand. But that's not the start of influencers as we understand them. The modern-day influencer didn't start on social media, but it did start in the digital world with mommy bloggers.
They make regular posts about that topic on their preferred social media channels and generate large followings of enthusiastic, engaged people who pay close attention to their views. Brands love social media influencers because they can create trends and encourage their followers to buy products they promote.
In 2021, it was estimated that YouTube Mr. Beast (Jimmy Donaldson) ranked first as the top-earning YouTuber worldwide with earnings of approximately 54 million U.S. dollars. Jake Paul ranked second, with an estimate of 45 million U.S. dollars earned during the last measured year.
W ith a name like MrBeast, perhaps it was only inevitable that he'd grow to be as big as he's become. The 23 year old earned $54 million in 2021—the most of any YouTuber ever—as his videos accumulated 10 billion views, doubling from the previous year.
The income generated by the top three YouTubers is higher than that of the TikTokers, but YouTubers have been creating content for far longer.