Three to four hashtags for a video are recommended. These should be a mix of those that are trending and those that describe your content as specifically as possible. Finally, users can easily follow their favorite hashtags on TikTok.
Do hashtags work on TikTok? They certainly do! Just like on Twitter, Instagram, and other social media platforms, hashtags help users share and find content and join conversations about topics that interest them. TikTok users can build communities around hashtags, too.
Unsurprisingly the most used hashtag on TikTok is #tiktok. This is followed by two other TikTok-specific hashtags: #foryoupage and #fyp. Just as the two hashtags connected to TikTok's For You page are made by people hoping for TikTok success, #viral is also used in an attempt to boost a video's performance.
Add #hashtags to your TikTok videos
For any brand to gain traction on a social media platform, you need to get users to discover your content in the first place. With the TikTok algorithm that prioritizes personalization for each user, adding #hashtags can boost your discovery to reach people with relevant interests.
Do hashtags work on TikTok? Yes, TikTok hashtags certainly do work. They let people find you more easily based on your content and what they are interested in, so it is always recommended to use them. But in moderation and only those hashtags closely related to your content.
? What's the best time to post on TikTok 2023? No matter the year, the best time to post on TikTok will always depend on your audience. But to jumpstart your posting, you can use some of the popular best times that suggest posting between 6 am to 10 am and 7 pm to 11 pm, Eastern Standard Time (EST).
Videos that get between 1000–3000 views mean you have a mid-tier account. Videos that get 10,000+ views mean you have a “head” account.
How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.
Use Hashtags to Target The Best Audience
This is the perfect audience for you to target because they'll be far more likely to engage with your video than if you used a generic hashtag or no hashtag at all.
Like any other social media platform, hashtags have an exceptional advantage in growing your TikTok. The right hashtags will increase engagement rates and make your TikTok content more discoverable. This will give you a better edge over your fellow creators and make your content stand out within the audience.
Best TikTok posting times
Three of the best recommended times to post on TikTok are Tuesdays at 9 AM EST, Thursdays at 12 PM EST, and Fridays at 5AM EST. The study analyzed over 100,000 posts to find the highest engagement rates, so it's a pretty solid starting point.
An average like to watch ratio is around 4% or 4 likes to 100 views. Anything above that ratio is considered above average or good. Mid-Tier accounts are considered an average of around 1000-3000 views, you can calculate base on this average.
The general rule of thumb for TikTok posting frequency is to post engaging high-quality content as often as you can. Most brands will benefit from posting 1 to 3 times per day, but this is no hard and fast rule.
Generally, posts with 100,000+ likes or views and 1,000+ comments are considered to be viral. However, the term 'viral' is subjective and can mean different things to different brands. For example, you might consider a post to go viral if it crosses 10,000 views.
TikTok boosts your first few videos, showing them to more people than usual, before dialing down the algorithm and letting you grow organically. This is why it's important that your first few TikToks are high quality and relevant to your niche.
There are multiple reasons why your TikTok views are dropping. Common reasons include a change in the consistency of uploading the videos, you've shortened the videos, you've posted many videos at once, your videos have lacked the earlier taste, or your content is starting to become sensitive.
If your video reaches one million views, it is considered medium viral (which will certainly earn you a healthy flow of new followers while boosting your status on the platform). And, if you get five million views within a three to seven-day period—you will officially become a viral TikTok sensation.