Why are my impressions on YouTube low? The reason behind might be YouTube SafeSearch. YouTube's algorithm filters results that might feature explicit content via its so-called SafeSearch technology. With the SafeSearch computer vision method, YouTube screens your thumbnail on explicit content.
If your video isn't getting views, chances are that your audience isn't responding well to your Shorts. In other words, your Shorts aren't engaging enough engagement. One of the biggest factors with the YouTube algorithm is that it tracks engagement and views.
Impressions represent the number of people your video has been shown to. This could be in a list of recommended videos on YouTube, or in viewers News Feed on Facebook. Views on the other hand are a measure of the number of times your video has been watched. Read our Knowledge Base post to learn what counts as a view.
New competitors or competitors who adjust their existing accounts can influence how many impressions your ads receive. For example, your biggest competitor might decide to raise their bids, pushing your ad off of the first page of search results. You might then notice a decrease in impressions.
It is generally a good idea to delete old videos that are no longer relevant or are not receiving any views. This can help improve the overall quality and relevance of the content on your channel. Additionally, having a smaller number of high-quality videos can make it easier for viewers to find and watch your content.
Are impressions on YouTube good? Yes, impressions are a very good thing on YouTube. A high video impression rate means that YouTube is frequently recommending your video content, or at least your thumbnail images, to YouTube users – a.k.a your potential viewers.
Even though YouTube states, “Half of all channels and videos on YouTube have an impressions CTR that can range between 2% and 10%,” it's not particularly helpful. There's no exact percentage that's considered a good CTR. You're better off keeping an eye on your average channel CTR and always aim to beat it.
YouTube impressions are the number of times a video's thumbnail is seen on YouTube. YouTube limits impressions to thumbnail views only and doesn't include video clicks or views.
Content creators receive approximately 55% of the revenue generated on their channels, which means that for every $100 an advertiser spends, Google pays $55 to the creator. On average, a YouTuber earns around $0.018 for each view, which amounts to $18 for every 1,000 views.
On YouTube views equate to the direct mail pieces and subscriptions to your channel are the subscriptions, our most important call to action for viewers. So what is considered successful in the YouTube world? An average is 3 to 5 subscribers per 1000 views.
The historic answer, from an array of industry experts, is that three impressions are needed before your message is recognized.
Impressions are important because someone needs to see a link to your property in order to click to visit it. However, you should aim not simply for more impressions, but meaningful impressions. This means being seen by people who will find your information useful and worth reading.
While impressions measure the number of people who may have seen digital content, views show the number of people who took an action after seeing the content. A social media site counts the same person as multiple impressions if that person sees the content more than once.
In a nutshell, based on all the data collected by multiple brands, we can say that the average best time to post on YouTube is between 2 to 4 pm (EST) on weekdays and between 9 to 11 am (EST) on weekends.
It's not about how long your video is, it's about when people stop watching. If you can keep people watching longer than average, then you'll get more views and eventually more subscribers.
The least popular YouTube video of all time—at least according to my idiosyncratic criteria—is this 30-second video, titled “Dinner,” from June 19, 2005.
As an advertiser or ad agency, you can buy premium placements on a reservation basis when you want to pay based on the number of impressions (also known as cost-per-thousand impressions). Reservation campaigns also let you buy impressions at a fixed rate.
'You don't get a second chance to make a good first impression'. Research has shown that within those initial 7 seconds, people will form 11 impressions of you. This is known as the 7/11 rule.
Although there is no exact number to determine what a good click-through rate is, 2% is average for an entire account across all verticals. This means some campaigns inside the account could be performing better and some could be performing worse. Anything higher than 2% is above average.
What is the rule of 7? The rule of 7 is based on the marketing principle thatcustomers need to see your brand at least 7 times before they commit to a purchase decision. This concept has been aroundsince the 1930swhen movie studios first coined the approach.